We realised an interactive game for Mastercard as part of their sponsorship appearance at the Zurich Openair 2024. The "Jump and Run" game was realised on an LED floor and allowed up to five participants to compete simultaneously in an exciting competition. Our aim was to playfully accompany Mastercard's brand presence and create an interactive connection with festival visitors.
We created all the content and carried out extensive in-house testing in advance to ensure that the game ran smoothly and to the highest quality. Thanks to the interactive experience and the close integration with the festival events, we not only succeeded in attracting the attention of visitors, but also in promoting a sustainable and positive perception of the Mastercard brand.
We are proud to have successfully realised this innovative project and are pleased to have made a valuable contribution to Mastercard's festival appearance.
